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BREAK OUT OF THE ORDINARY

Style doesn't have to follow a formula.

For BNY's men's styling concept, a clean white space becomes the backdrop for a collection of looks that explore different sides of personal style. Cosmic-inspired graphics and playful elements create an unconventional setting, while the styling keeps the focus on the clothes and the personalities wearing them.

The looks experiment with layering, relaxed silhouettes, sporty influences, and everyday staples. Pieces that might normally be styled separately come together to create outfits with more character.

Some looks are understated. Some are more expressive. Others sit somewhere in between.

That's the point.

STYLE DOESN'T HAVE TO FIT ONE BOX

A basic tee can become something completely different with the right layer. A relaxed outfit can take on a sharper attitude through proportion and styling. Familiar pieces can feel new when you stop wearing them the usual way.

The concept is about giving yourself room to experiment and finding combinations that feel natural to you.

Keep the staples. Change the formula.

EXPLORE MEN'S COLLECTION →

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